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The study data showed that the color car is in top of the preferences of global consumers in 2013 is white with 25%. Below the silver and black with 18% gray with 12% red with 9% in earthy tones with 8%, blue with 7%, with 2% green and other colors with 1%.
In what concerns the European market picmonkey in the first place is white with 27%, followed by black with 19% gray with 15%, silver 13%, blue, earthy colors and red with 6% , Green 4% and other colors picmonkey 3%.
The PPG also unveiled 60 new exotic color maybe automakers use in cars 2016 and 2017. More details you can find the press release below.
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